How To Use Facebook Live

When broadcasting live your community has the opportunity to join the conversation and ask questions comment react or just follow along in real time.

How to use facebook live. Facebook live was released in april of 2016 and while many marketers are still getting their heads around it the ones who are using it seem to be reaping the benefits. Facebook live is a live video streaming feature on facebook that allows you to broadcast a live video out to your audience through your company page or personal profile. You can also live stream using the facebook live api or live stream using publishing tools. Facebook prioritizes longer videos 3 min that inspire people to continue watching. For live broadcasts the longer you are live the more likely people are to discover and invite their friends on facebook to watch the video.

Learn more about our policies for facebook live. Keep in mind your broadcast needs to follow our policies. You can stay live for up to 8 hours when broadcasting over the live api with an encoder. Keep in mind your broadcast needs to follow our policies. Facebook live is a feature of the facebook social network that uses the camera on a computer or mobile device to broadcast real time video to facebook.

Learn more about our policies for facebook live. Live broadcasters can decide who on facebook can see their video and use this content to engage their audience during the moments and events that are important to them.